On August 29, the Omsk CCI (Omsky Biocluster member), in order to promote the development of entrepreneurial activity, held a seminar for SMEs to promote their goods or services online. The event was organized with financial support from the Omsk Regional Fund for the Support and Development of Small Business.
The speakers were Andrei Morozov and Tamara Lazareva - experts in the field of Internet marketing (Business Information Technologies LLC, Omsk). The seminar was attended by representatives of more than 30 SMEs of Omsk in various fields of activity. Experts presented effective online promotion tools and trends in 2019, taught students to promote goods and services through 'contextual advertising' (using the Yandex.Direct example), attract customers and keep their interest, conduct online analytics of online advertising effectiveness. The event participants were able to find out the answers to all their questions related to the promotion of goods and services on the Internet and receive valuable practical recommendations from professionals.